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The ‘We Are’ exhibition branding concept derives from the sense of community and diversity of the students at Leeds College of Art. It aims to em… Read More
The ‘We Are’ exhibition branding concept derives from the sense of community and diversity of the students at Leeds College of Art. It aims to empower and invigorate the students exhibiting work, as well as inspiring and engaging future students who may be interested in studying at the university. The main focus of the exhibition branding is to capture the eye of professionals and critics and show them. Read Less
Published: March 10, 2015
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  • Above are two examples of external promotional material. The bold green colour is both eye catching and vibrant, this reflects the standard of work exhibited.
  • Information and wayfinding play a massive part in the success of the end of year show. The existing brand identity has been applied to a variety of signage design to help people make their way around the exhibition.
  • A fold out leaflet will provide all the information needed, including a detailed map on the reverse of the exhibition guide.
  • The end of year show flyers will accompany hand written text by graduating students of the college with words or phrases that they think best represent them as a collective.
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